Shape the idea before you spend on it.
Idea validation is the work of finding out whether an idea solves a real problem for real people before money goes into building it. Leemer Group helps founders and teams write the idea down, test it cheaply and agree the smallest first version worth making.
Idea shaping & validation
Turn a rough idea into a written concept, test it with the people it is for, and decide what to build first, or whether to build at all.
What happens in an ideation and validation engagement?
We frame the problem, the people it affects and what they do today. Then we write a short concept, look at alternatives already on the market, and design quick tests such as interviews, a landing page or a clickable prototype to see whether the need is real.
How do you decide what to build first?
We list everything the product could do, then cut it to the few things that prove the core idea. The output is an MVP scope with acceptance tests, so a build can start from a clear specification rather than a wish list.
Can I start on my own?
Yes. LG / Build Brief is a free tool that helps you write the idea down as a structured brief. Bring that brief to a conversation and we can start from where you are.
How an engagement works.
- 01
Brief
A conversation about the problem, the people affected and what a good result looks like. You can draft the idea first in Build Brief.
- 02
Scope
A written scope: what we will build or test, what we will not, and how we will agree it is done.
- 03
Build
Focused work in short cycles. You see working software or evidence early, not a reveal at the end.
- 04
Handover
Code, documents and the reasoning behind decisions, in a form your team can run, change and own.
Questions, answered.
Who is this for?
- Founders with an early idea, teams inside larger organisations proposing a new product, and anyone who wants evidence before committing to a build.
What if the idea does not hold up?
- Then you find out early and cheaply. A clear no, or a better-shaped idea, is a useful result.
Do you help with pitch decks?
- Yes. We can turn the validated concept into a pitch narrative and a designed deck.
How do we start?
- Use the contact page. It opens an email draft with this service selected, which you review and send yourself. No form collects your message on our side.
Related
services.
From idea to a working, launched product: a written specification and acceptance tests first, then a focused build with independent code review.
Business setup & operationsDomains, email, workspace, payments, CRM, documents and security basics for new and growing businesses, set up properly once by Leemer Group.
Launch films, brand & identityLaunch and product videos, a modular identity system and a brand kit, the same work Leemer Group did for its own products.
Tell us what
you’re working on.
Describe the problem and where you are now. We’ll reply with questions, not a sales script. Enquiries open as an email draft that you review and send yourself.